Real Estate Seminars

Live & Virtual Seminars

Bring David to your company in-person or remotely with a training session or seminar.

NEW TOPIC! Values Based Life Planning

Values Based Life Planning


My latest live seminar, “Values Based Life Planning,” has received rave reviews from 8 keynote presentations in Argentina and others in Las Vegas and Nassau, Bahamas.

If you’d like your agents to develop their inner personal strength and motivation, bring me in for a live, in-person presentation.


David Knox is an internationally recognized real estate speaker and trainer. He is known for delivering common sense, practical methods in a very entertaining way, leaving audiences with solid techniques and the inspiration to use them. His specialty topics include real estate pricing techniques, negotiation skills, and overcoming the most challenging objections.

For the last 35 years, David has been the President of David Knox Productions, Inc. creating seminars, online training videos, and consumer videos.


David presents powerful sales skills, proven techniques and engaging humor that never goes out of style. The methods David presents are based on integrity, respect for the client and fundamental principles.

He has been a top-ranked presenter at 32 NAR conventions and in 2011 received the “On the Shoulders of Giants” award from RIS Media honoring his 25-year contributions to the industry.


Personal accountability is the basis for success in life and business. To experience this internal motivation, you must be in touch with your emotional values, clear on your goals then focus on the objectives of achievement. This seminar is contains workshops and exercises that lead you to answer the three questions of performance: “What do you want?” “Why do you want it?” and “How will you accomplish it?” The best part of the seminar happens when it’s over and your belief and awareness attracts to you the resources you need.

Technology is a wonderful tool for attracting leads, managing the process and following up systematically. This seminar answers the question: “What do I do when it works?” The fundamental selling skills of interacting with people must be practiced in this virtual world. This seminar will focus on techniques for converting leads from key sources.

To earn a stable income in a changing market, agents need to work the side of scarcity, which means securing listings. This seminar focuses on prospecting methods and lead conversion as well as improving presentation skills in listing interview.

The actual listing presentation is the most important job interview in real estate, yet many agents lack an organized, seller-focused plan. In this seminar agents will gain confidence by having a plan that follows the seller’s needs, presents benefits, is delivered in a logical sequence and ends by closing for the listing.

A listing priced right is half sold. This seminar contains the best methods for securing a listing at the right price to begin with as well as how to secure a price reduction on a current listing. Agents will learn how to organize their market data, develop creative presentation examples, determine their true motivation, overcome the most common pricing objections and persuade sellers to list at market value.

Negotiation is one of the most important skills of a real estate agent. Instead of merely relating the wishes of one party to the other, agents must provide objective standards and realistic feedback to assure that parties don’t allow their position to interfere with their interests. Agents will learn the skills of effective negotiation to move parties closer to agreement while representing their client’s interests.

One of the most difficult situations in real estate is when a seller asks an agent to cut commission. Do you cut your fee and lose profit, or hold firm and lose the listing? There is a better way; sell value, maintain strength and ask good questions.

To earn income with buyers, you must work with those how are highly motivated, qualified, loyal to you. If they have a home to sell, then they can be the source of two transactions. Yet many agents waste time showing homes for weeks or months only to lose them to another agent or never have them commit to a purchase. In this seminar, agents will learn how to select, train, qualify and motivate buyers to buy, buy now and buy from them.


David’s roots in sales, management and national speaking, combined with his quick wit and fast-paced delivery, leave the audience with solid techniques and the inspiration to use them.